Virgin Media O2: Daisy vs Scammers campaign
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📞 O2’s AI ‘Daisy’ is Fighting Scammers, One Call at a Time UK telecom giant O2 has introduced Daisy, an AI-powered scambaiter designed to waste scammers’ time while protecting potential victims. 🎯 💡 Part of O2’s “Swerve the Scammers” campaign, Daisy impersonates a sweet grandmother, complete with rambling anecdotes and a warm, trusting voice. The AI cleverly exploits scammers’ biases, drawing them into long, fruitless conversations about imaginary knitting projects or fictional family dramas.
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Entrepreneurship | Business | AI on Instagram: "British telecom giant Virgin Media O2 has introduced "Daisy," an AI-powered "granny" designed to combat phone scammers by engaging them in prolonged, time-wasting conversations. Daisy mimics the persona of an elderly woman, complete with endearing quirks and rambling anecdotes, effectively convincing fraudsters they're speaking to a real person. In tests, Daisy has kept scammers on the line for over 40 minutes, diverting their attention from potent
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