The 4 Ps (Product, Price, Place, Promotion) form the "marketing mix," a foundational framework for marketing strategy. While the concept originated in the 1960s, it remains essential for aligning ...

PlayStation Portal owners can now stream their games from the cloud, Sony has announced. After rolling out a beta version last year, the updated version of Cloud Streaming will allow PS Plus Premium ...

PlayStation Plus subscribers’ free Essential games for November 2025 are Stray, EA Sports WRC 24, and Totally Accurate Battle Simulator, Sony Interactive Entertainment announced Wednesday. Players can ...

The PlayStation 4 is one of the best selling home consoles of all time, and throughout its very lengthy shelf life it saw hundreds of high quality game releases. These games range from massive ...

Diablo 4 Season 9 has just gone live, and while a new season is often a good time for novices to jump in for the first time, there are now a few more excellent reasons to do so as well. However, those ...

TL;DR: Borderlands 3 is currently discounted 95% on Steam, a milestone reached after five years, according to Gearbox CEO Randy Pitchford. He warns fans that similar discounts for Borderlands 4, ...

Sony has revealed the PS Plus Monthly games for July as the subscription service is about to reach its 15th anniversary. Between July 1 and August 4, members on all tiers will be able to add Diablo IV ...

PlayStation Plus Essential subscribers’ free monthly games for July 2025 are Diablo 4, The King of Fighters 15, and Jusant, Sony Interactive Entertainment announced Wednesday. Players can download the ...

TL;DR: Sony's PlayStation 5 Pro introduces enhanced AI hardware and PSSR upscaling technology, improving image fidelity over previous solutions. Collaborating with AMD, Sony aims to integrate FSR 4's ...

Sony says it’s working on a ‘reimplementation’ of AMD’s FSR 4 upscaler that will make PS5 Pro games look crisper. Sony says it’s working on a ‘reimplementation’ of AMD’s FSR 4 upscaler that will make ...

PS3 update 4.92 does exactly what you expect, and we suspect jailbreakers are going to be miffed about it. “This system software update improves system performance,” the patch notes read. “Please note ...

Dalton Cooper is the Managing Editor of Game Rant. Dalton has been writing about video games professionally since 2011. Having written thousands of game reviews and articles over the course of his ...