Sir Martin was CEO of WPP for 33 years, building it from a GBP1 million 'shell' company in 1985 into the world's largest advertising and marketing services company, with a market capitalisation of ...
Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...
In 2025, that meant it was impossible for me to scroll through my feed without being visually assaulted by ingratiating ...
Viant CEO Tim Vanderhook talks about the impact of shopping in AI platforms and what marketers must do to prepare for the ...
The story of Hollywood is told in more than 100 vintage movie ads from Variety, from 'Star Wars' and 'Chinatown' to 'The ...
Neffsville native actor Taylor Kinney starred in a new Google ad for the holidays. The ad — which also features Donna Kelce (mom of football players Travis and Jason Kelce) and Nikki Garcia (known in ...
Reels continue to surge as a go-to format for entertainment, education, and discovery. But Meta’s message to advertisers is clear: success requires native creative — not repurposed assets. Think 9:16 ...
Google has started rolling out ads in AI mode, which is the company’s “answer engine,” not a search engine. AI mode has been available for a year and is accessible to everyone for free. If you pay for ...
Coca-Cola has taken another stab at artificial-intelligence-generated holiday ads after last year’s attempts drew criticism from creative professionals over their execution and the technology’s ...
LOUISVILLE, Ky. (WDRB) — He grew up playing baseball on Louisville fields. Now, Dodgers catcher Will Smith is back on the game’s biggest stage, chasing his third World Series ring. Smith, a former ...
In this article, we’ll explore why Instagram Story ads are so effective for e-commerce, how influencers (especially micro-influencers and content creators) and user-generated content (UGC) can ...