The vegetarian softgel capsules market is entering a critical phase of evolution, shaped by the intersection of consumer demand for plant-based solutions, regulatory changes, and continuous ...

Discover how effective market segmentation identifies profitable customers and optimizes pricing, distribution, and product development for business success.

Marketers have long relied on simple demographic categories, including age, gender, income and region, to build segments and classifications. It’s convenient, easily understood and readily available ...

Wondering what your customers really want? Right now? In 2025? Here it is: Customers want brands to meet them where they are, in real time, with made-for-them messaging that’s genuinely helpful given ...

For decades, marketers have relied on segmentation to understand customers. But consumers don’t stay in neat boxes. Behaviors evolve, influences spread, and groups form and dissolve in ways that ...

Network segmentation is a security approach that divides the industrial network into smaller, solitary zones. Each acts as its own, distinct subnetwork, which limits access to devices or data and ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

Abstract: Medical anatomy segmentation is essential for computer-aided diagnosis and lesion localization in medical images. For example, segmenting individual ribs benefits localizing the lung lesions ...

We asked thirteen CEOs and marketing directors how AI has revolutionized their approach to customer segmentation. From enabling personalized messaging to analyzing client data, discover how these ...