Main airports: Charlotte Douglas International (CLT), Raleigh-Durham International (RDU), and Asheville Regional Airport (AVL). Fun fact: North Carolina’s nickname, “the Tar Heel State” comes from a ...

NEW YORK—In a move that will make it easier to use emerging CTV ad formats, IAB Tech Lab has released its new CTV Ad Portfolio along with a major update to the Guide to Programmatic CTV. It introduces ...

In today’s digital advertising landscape, speed, scale and sophistication have become both a promise and a problem. Innovation has accelerated – but so too has fragmentation. Marketers are expected to ...

Reactions were, to put it mildly, mixed after Jaguar unleashed the media campaign that went along with its effort to rebrand itself as a new, modern automaker specializing in electric luxury cars.

Google released a new Google Ads ad strength guide and best practices document. The document should help you improve your overall ad strength in Google Ads. The document is over here and says: Ad ...

Nurul is a passionate writer and an avid gamer from Malaysia. Once she is attracted to a certain game, she unknowingly speedruns at the maximum pace to complete it and creates straightforward guides ...

The cost of Super Bowl commercials continues to rise, a year after the big game set viewership records yet again. In the weeks leading up to the game, the cost of a 30-second advertisement was up to ...

With less than a week before this year’s Super Bowl, many advertisers are already armpit-deep into their big game strategy. Brands have dropped teasers, trailers, and even full ads in anticipation of ...

Ad impressions are counted each time your ad is shown on a search results page, social media feed, or elsewhere online. This metric doesn’t measure engagement or clicks. It measures the potential for ...

The rise of Free Ad-Supported Streaming TV (FAST) has opened a new frontier for content owners to monetise their libraries. By offering viewers free content and generating revenue through ads, FAST ...

Marc Santos is a Guides Staff Writer from the Philippines. He's a seasoned writer with over four years of industry experience, and he is an enjoyer of all things difficult in gaming. If Marc's not ...

Outvertising, the volunteer-run LGBTQIA+ advocacy group and lead organisation in the All In LGBTQIA+ Working Group, is celebrating International Pronoun Day by launching the Pronouns in Adland ...