The Trade Desk stock has fallen sharply this year. But the underlying business still looks like a long-term winner.

Shoppers can now place orders directly from ChatGPT or Claude, without even opening ecommerce apps. That is forcing Amazon, ...

Programmatic ads have entered the chat … bots. On Tuesday, PubMatic announced a partnership with Kontext, a platform that uses LLMs to generate relevant ads within AI chatbots. The integration is ...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over ...

This new capability gives advertisers seamless access to the interactive ad format directly through their DSP of choice ...

McDonald’s has released an AI-generated Christmas ad, sparking online backlash, which grew so fierce that McDonald’s turned off comments on YouTube before setting the video to private. However, the AI ...

The solutions aim to reimagine digital advertising with new formats, AI-powered capabilities and real-time measurement in the run-up to CES and the Olympics ...

NEW YORK, NY, UNITED STATES, December 9, 2025 /EINPresswire.com/ -- Place Exchange by Broadsign, the leading supply-side platform (SSP) for programmatic Digital Out ...

The logo of Meridianbet, one of Serbia's biggest bookmakers, will continue as the title sponsor of EuroLeague team Crvena ...

Connected TV has been part of the advertising conversation for more than a decade, but the industry is entering a very different chapter. For years, CTV was seen as a premium reach tool: great for ...

Fraud across programmatic media buying and ad serving continues, although industry execs claim they are making efforts to prevent it through automated ad buying.

McDonald's Netherlands released a Christmas ad on Dec. 6 that calls the holiday season "the worst time of the year." The ad quickly drew criticism, with many viewers condemning its grim message and ...