If you want your business to thrive in today's digital landscape, having a solid content strategy is essential. And what is the backbone of any successful content strategy? A well-crafted content ...

Targeted content is specifically created for a particular audience. It should help create awareness, foster discovery, and drive customers conversion. Providing valuable content to those we aim at is ...

Ahrefs tested how AI systems behave when they’re prompted with conflicting and fabricated information about a brand. The company created a website for a fictional business, seeded conflicting articles ...

Ahrefs has long been one of the most trusted SEO platforms for backlink and keyword research. Still, as SEO evolves, many professionals are exploring Ahrefs alternatives that align better with today’s ...

Generative systems like ChatGPT, Gemini, Claude, and Perplexity are quietly taking over the early parts of discovery – the “what should I know?” stage that once sent millions of people to your website ...

As a small business owner, Liz understands the unique challenges entrepreneurs face. Well-versed in the digital landscape, she combines real-world experience in website design, building e-commerce ...

Since our founding in 2000, we've produced tens of thousands of marketing resources. (So many that even our editors have a hard time keeping up!) That's why we've set up our resource page so you can ...