Unity Software Inc. U delivered a strong second-quarter 2025, with its newly launched AI-powered ad platform, Unity Vector, emerging as a clear growth catalyst. Vector, a neural network-based upgrade ...
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Unity’s AI beta could transform how games are made
Unity is taking a bold step in the push for AI-powered game creation. During a recent earnings call, CEO Matthew Bromberg announced that an upgraded Unity AI will enter beta at the Game Developers ...
Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...
Jia Li of LiveX AI and Julian Togelius of NYU and modl.ai are the inaugural members. Jia Li leads the development of advanced human-like AI agents and has a background at Google Cloud AI and Stanford.
If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...
Games tech company Genies has partnered with Unity to offer game developers AI avatar and asset creation tools. The collaboration will bring IP from games, entertainment, celebrities, and sports into ...
Attention, gamers: if you thought new titles on top of the endless cavalcade of sequels and remakes were derivative now, wait till you hear about what the game engine maker Unity has got in store.
Game engine maker Unity is, like most other tech companies, fully embracing generative AI technology in its products (making the already bloated engine even more slow and annoying to use). Still ...
Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.
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