Gizmodo has shared some interesting tidbits of what it claims is the most recent version of the Genius Training Student Workbook. Gizmodo has shared some interesting tidbits of what it claims is the ...

This week someone at Gizmodo has gotten their hands on a workbook of training documents used by Apple to make sure their Genius Bar works for the customers that need it. While it might seem that any ...

For years, Apple has sent new Genius hires to its Infinite Loop headquarters in Cupertino, or sometimes an auxiliary campus in Austin or Cork, to receive hands-on training for up to three weeks.

A number of articles lately have attempted to convey the full measure of Apple’s unprecedented streak of business success. Perhaps the most mind-blowing factoid about the company’s value came ...

Details from Apple's training manual for Genius Bar employees have been published online, revealing how the company teaches its workers to read customer body language, and how words like "crash" and ...