Analytics features arrive first; agentic AI comes later Salesforce is getting cosier with the US Army via a deal worth up to ...

The 10-year agreement involves Salesforce as a long-term tech partner supporting data integration, AI, and cloud-based ...

Google Analytics 4 properties can now be connected to Salesforce Marketing Cloud using the Sales Marketing Cloud interface. Integration is available to both GA4 standard and 360 properties for the ...

Salesforce and Google Cloud are teaming up to help businesses leverage data and AI via a new strategic partnership. Announced this morning, the partnership will allow companies to use their data along ...

Salesforce has secured a 10-year contract worth up to $5.6 billion with the United States Army to overhaul the service’s digital infrastructure, embedding cloud computing, advanced data analytics and ...

Salesforce and Google locked arms tighter Monday with a new strategic partnership through which the CRM giant is naming Google Cloud Platform, a "preferred cloud provider," and Google is reciprocating ...

Salesforce and Google have expanded their strategic partnership to provide businesses with greater flexibility in building and deploying AI-powered agents. The partnership empowers customers to ...

Technological innovations are reshaping financial forecasting and decision-making. The fusion of Salesforce's data management with artificial intelligence (AI) is driving this transformation, offering ...