Ever wonder what really goes on behind those gleaming counters and perfectly plated dishes? The restaurant industry operates ...

In theory, the idea of a secret menu is that it's word-of-mouth only. The problem is that a secret menu is only good for business if everybody knows the secret. Despite that paradox, every chain ...

McDonald’s is making it official: the secret menu rumors that first surfaced in December 2025 are no longer just leaks. The fast-food giant has now unveiled its 2026 secret menu, complete with ...

Iconic Chicago and suburban restaurant chain Portillo's just released its "secret" menu with two new items, but there's a catch -- and finding the mysterious menu is more hidden than customers may ...

In-N-Out is opening three locations in Middle Tennessee this week. The chain is known for its "not-so-secret menu" which includes popular customizations and upgrades. "Animal Style" is a popular ...

Starbucks unveiled “secret menu” items on its app this week. In a not-so-secret, very public publicity campaign, the coffee giant announced that select customizations for its most popular “secret menu ...