As more people turn to the internet to discover books and get to know upcoming authors, it only makes sense for you as a business leader to publish or promote your books and thought leadership online.

Podcast interviews and guest blog posts offer effective book promotion opportunities by allowing authors to connect with niche, invested audiences. Promote episodes through social media and your ...

Book Coach Nancy Erickson owns two book-related businesses: The Book Professor® and Stonebrook Publishing. https://thebookprofessor.com To continue reading this ...

A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...