Opinions expressed by Entrepreneur contributors are their own. Business is rough. It’s a battle full of discomfort, pain, haziness, unpredictability and uneasiness. When I consider all the pieces of ...

Many e-commerce businesses adopt complex loyalty programs to keep customers around, but these strategies don’t always perform as well in today’s market. Instead, making authentic connections is now ...

Florence Chikezie, Founder at ReDahlia & Entrepreneurs.ng. I help new entrepreneurs start businesses in 30 days & guide companies to scale. Business sustainability is heavily hinged on building ...

At the heart of every successful business lies a fundamental truth: it’s all about building relationships with customers. This principle transcends borders, though it’s particularly relevant when ...

When you’re an industry leader in a highly technical field, it’s easy to fall into the trap of assuming you know what’s best. But in reality, businesses that attempt to dictate to their customers ...

Establishing clear expectations from the outset and consistently delivering superior products and services fosters trust and reliability. Prioritize providing value to clients instead of focusing ...

Email has developed a bad-boy reputation as a blanket direct marketing method. The ‘spray and pray’ approach to business acquisition has resulted in customers opting out in their droves and the ...

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In an era where customer expectations are higher than ever, integrating artificial intelligence (AI) into client relationships has become a game-changer. AI can significantly enhance client ...