The best software for lead tracking and management is the Hubspot CRM due to its detailed lead capture, conversion tools and analytics abilities. Hubspot offers great flexibility as well, since the ...

As complex as the BtoB sales cycle can be, BtoB marketers often run very basic campaigns to match basic sales processes, and, therefore, their lead generation and lead nurturing programs are just as ...

To engage prospects, move them along the pipeline and drive sales, you need to build a holistic lead-management process. Silverpop, providers of the Engage B2B solution, offers a white paper that ...

BrokerOffice, the #1 lead management system in the health insurance industry, now provides users with a new way to ramp up their lead tracking and conversion skills. With its new Knowledge Base ...

Some research studies show that up to 80% of sales leads within an organization can be ignored, then lost or discarded, translating into unnecessarily wasted resources. Some leads may be ignored or ...

It's Friday afternoon. Phil, the top sales rep for a technology company, is catching up on his paperwork. Reluctantly, he picks up a stack of leads awaiting follow up. He rifles through them looking ...