Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and sense other nearby Legos.

Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

According to critics, electronic Lego bricks could undermine children's fantasies. While Lego doesn't want to go fully digital, Smart Play is the future.

The new Smart Brick is a new hope for Lego and one that could have huge possibilities ...

Lego is aiming to add a new dimension of fun with its interactive Smart Play system.

They will be introduced in three Star Wars Lego sets launching on March 1. Read more at straitstimes.com. Read more at straitstimes.com.

Lego launches ‘biggest innovation in decades’ with electronic smart bricks - Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects ...

I tried out Lego’s Smart Bricks, and you can pre-order the first sets now - Three Lego Star Wars sets can be pre-ordered now, and will launch in March ...

A yellow LEGO duck made of LEGO blocks had a black torso with a transparent material attached. When the duck was shaken 2-3 times with the LEGO block inserted, the transparent part turned the same ...

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start in January.