Most retailers’ Christmas adverts have resisted the urge to pull on heartstrings this year, instead harking on nostalgia with 90s raves, beloved family characters and even festive fairytales. But ...

A heartwarming Disney film about a little girl whose doodle comes to life after Santa mistakes her drawing for a Christmas wish is the most emotionally engaging ad of the festive season. That’s ...

The best Christmas adverts of all time bottle the holiday spirit, bringing a wave of timeless festive nostalgia. While there's no formula for creating a Christmas ad, over the years we've seen a range ...