Those of us who have seen software transition from perpetual licenses to recurring revenue SaaS businesses know there’s been a fundamental shift in how revenue is earned over time. Recurring revenue ...

Forbes contributors publish independent expert analyses and insights. I write about 21st century leadership, Agile, innovation & narrative. The idea that serving customers might comprise an inspiring ...

Forbes contributors publish independent expert analyses and insights. I write about 21st century leadership, Agile, innovation & narrative. The value-creating enterprise was the theme of my last ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Ben Crudo Trees aren’t up ...

There is a fundamental differentiator between companies that are winning the digitization race and transforming industry segments and those that have traditional business models. I’m talking about ...

Shift your organizational priorities and operations to be more customer focused Your email has been sent Today’s tech executives are operating in a rapidly changing market compared to where they were ...

Discover how the Value Marketing Framework revolutionizes traditional marketing approaches by emphasizing value-added strategies. This innovative framework guides businesses in quickly and affordably ...

ATLANTA--(BUSINESS WIRE)--DecisionLink, the leader in secure, SaaS-based Customer Value Management solutions that simplify and automate business value conversations at all customer journey stages, ...

Leveraging the power of behavioral science and psychology, you will learn how to reengineer the customer experience to maximize value at every stage of the decision-making process. Specifically, you ...

Klaviyo shares have seen a solid public debut, with investors attracted to its strong top-line growth with real profits reported here. The platform allows businesses to use their own data to create ...