Certified Ethical Influence Practitioners reveal how business owners and professionals can become more persuasive to increase their sales, revenues, and profits You can read the greatest business book ...

Your dream customers aren't that different from everyone else. They respond to the same psychological triggers that Dr. Robert Cialdini uncovered in his bestselling book, Influence, first published in ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Persuasion is unavoidable for founders. Learn ethical, practical persuasion tactics grounded ...

Robert Cialdini, Ph.D., is the Regents' Professor Emeritus of Psychology and Marketing at Arizona State University and was a visiting professor of marketing, business and psychology at Stanford ...