Still from Adobe Firefly generated video.. Image via Adobe. Adobe will unveil a new generative AI-powered video creation and editing tool in a limited release later this year, the software maker said ...

NEW YORK--(BUSINESS WIRE)--The National Football League and Adobe (Nasdaq: ADBE) announced today an expanded global partnership that combines AI, creativity and marketing to deliver a new level of ...

Adobe entered the modern era of generative AI a full year behind others, and the company continues moving forward with Firefly at a conservative pace. It’s a strategy you could criticize—or argue is ...

LONDON — Adobe plans to launch a mobile version of its artificial intelligence image generation tool Firefly, stepping up a challenge to OpenAI as the Microsoft-backed startup advances its efforts on ...

As one of the main players in the field of image creation that preceded the AI chatbot era and a company that embraced genAI soon after ChatGPT became viral, Adobe couldn't have been happy to see ...

As an Official Partner of the NFL, Adobe Experience Platform will enable the NFL and all 32 clubs to scale personalized fan touch points across NFL channels through project management, audience and ...

(Reuters) - Adobe will unveil a new generative AI-powered video creation and editing tool in a limited release later this year, the software maker said on Wednesday, as it looks to beef up its suite ...

Adobe Experience Platform and applications, including Adobe Express and Adobe Firefly, will empower the NFL to generate fan content and engagement at a new scale. Whether fans are enjoying the game at ...