Google Ads is testing A/B experiments for Shopping Ads, letting advertisers compare product titles/images to see what ...

Google Ads’ new Experiment Center gives advertisers a single hub to test strategies and measure impact before scaling.

Google’s new Beta lets Performance Max advertisers A/B test asset sets, expanding last year’s retail experiment to all campaigns.

Google Ads is doing a limited test with some advertisers to allow them to run A/B tests with different product titles and ...

Google Ads has a new experiment feature for Performance Max campaigns that lets you A/B-test assets. This allows you to compare the performance of 2 different sets of assets within the same asset ...